Privacy Policy

Effective as of 05/01/2022

This Privacy Policy describes how your personal information is collected, used, and shared when you visit https://la-lumiere.shop/ (the "Site") or make a purchase there.

PERSONAL INFORMATION COLLECTED

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "Device Information."

We collect Device Information using the following technologies:

COOKIES

Here is a list of cookies we use. We have listed them here so you have the option to choose whether to allow them or not.

_session_id, unique session identifier, allows Shopify to store information related to your session (referrer, landing page, etc.).

_shopify_visit, no data retained, persists for 30 minutes from the last visit. Used by the internal statistics tracking system of our website provider to record the number of visits.

_shopify_uniq, no data retained, expires at midnight (based on visitor location) the following day. Calculates the number of visits to a store by a unique customer.

cart, unique identifier, persists for 2 weeks, stores information related to your shopping cart.

_secure_session_id, unique session identifier

storefront_digest, unique identifier, undefined if the store has a password, used to determine if the current visitor has access.
- "Log files" track Site activity and collect data such as your IP address, the type of browser you use, your Internet service provider, referring and exit pages, and timestamp data (date and time).
- "Invisible pixels," "tags," and "pixels" are electronic files that record information about how you browse the Site.
- Double_Click
- Facebook Conversion Tracking
- Facebook Custom Audiences
- facebook_pixel
- Google_Ads
- google_analytics
- Google_Conversion_Linker
- Google_Conversion_Tracking
- GoogleRecaptcha
- GoogleRemarketing
- __kla_id
- Messenger
- Youtube
- freshdesk
- pinterest_pixel

Furthermore, when you make or attempt to make a purchase through the Site, we collect certain information about you, including your name, billing address, shipping address, payment information (including your credit card numbers), email address, and phone number. This automatically collected information is referred to as "Order Information."

When we use the term "Personal Information" in this Privacy Policy, we refer to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

As a general rule, we use the Order Information we collect to process any order placed through the Site (including processing your payment information, arranging shipment of your order, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
communicate with you;
assess potential fraud or risk; and
when it matches the preferences you have communicated to us, to provide you with information or advertisements about our products or services.
We use Device Information (especially your IP address) that we collect to assess potential fraud or risk and, more generally, to improve and optimize our Site (for example, by generating analytics on how our customers browse and interact with the Site, and to evaluate the success of our advertising and marketing campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties who help us use it for the purposes described above. For example, we use Shopify to host our online store – to learn more about how Shopify uses your Personal Information, please visit the following page: https://www.shopify.fr/legal/confidentialite. We also use Google Analytics to better understand how our customers use the Site – to learn more about how Google uses your Personal Information, please visit the following page: https://www.google.com/intl/fr/policies/privacy/. You can also disable Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or any other legal request for information we receive, or to protect our rights.

BEHAVIORAL ADVERTISING

As noted above, we use your Personal Information to provide you with targeted advertisements or marketing messages that we believe may interest you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative (NAI) information page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising here:
Additionally, you can opt out of certain services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/?c=3&lang=fr.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and usage practices when we detect a "Do Not Track" signal on your browser.

YOUR RIGHTS
If you are a European resident, you have the right to access the personal information we hold about you and you may request that it be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the details provided below.
Furthermore, if you are a European resident, please note that we process your information to fulfill our contractual obligations to you (for example, if you place an order on the Site) or to pursue our legitimate business interests listed above. Please also note that your information will be transferred outside of Europe, including to Canada and the United States.


DATA RETENTION
When you place an order through the Site, we keep the information about your order in our records unless and until you ask us to delete it.

MINORS
The Site is not intended for individuals under the age of 15.

CHANGES
We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

CONTACT US
To learn more about our privacy practices, if you have any questions, or if you wish to file a complaint, please contact us by email at contact@la-lumiere.shop, or by mail at the following address:

60 Rue François 1er, Paris, Ile-de-France, 75008, France